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September 12, 2024
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A Journey through the major events at Time Avenue

Our journey into the world of Swiss watches commenced in 1972, driven by our founder Mr. Jamal Rajan’s deep passion for excellence and craftsmanship. With a vision to deliver the most exceptional timepieces to discerning clients, he established a legacy that has endured over decades. Today, under the stewardship of his son, Mr. Viraal Rajan, as the director of Time Avenue, we proudly uphold his dedication by presenting an exquisite range of Swiss watches that redefine luxury and precision.
India's biggest watch Event

2015 - Time Avenue Haute Horlogerie (TAHH)

The Time Avenue Haute Horlogerie (TAHH) event in 2015 stands as the largest luxury watch showcase in the country to date, featuring an impressive array of timepieces valued at 300 to 400 crore rupees. This unparalleled gathering brought together world-renowned Swiss brands such as Audemars Piguet, Lange & Söhne, Roger Dubuis, Panerai, Bvlgari, Blancpain, Breguet, Chopard, Baume & Mercier, among others, creating an immersive Swiss market ambiance within the event that took place at St.Regis, Bandra. TAHH not only celebrated the pinnacle of horological craftsmanship but also provided enthusiasts and collectors with a rare opportunity to experience the finest in Swiss watchmaking excellence. The event’s scale and caliber underscored Time Avenue’s leadership in curating exceptional luxury watches, setting a new benchmark for sophistication and exclusivity in the Indian luxury watch sector.

All Events

  • Time Avenue First Store
  • Audemars Piguet Event
  • Panerai Event
  • Bucherer Event
  • Omega Event
  • Longines Event
  • TAHH Event
  • Bvlgari Event
  • Franck Muller Event
  • Hublot Event
  • LLW’19 Event
  • Football Event
  • Blancpain Event
  • Women’s Day Event
  • L’EPEE Event
  • LLW’24 Event
  • HYT Event
  • Time Avenue Flagship Store
  • Celebrity Clients

1998

Time Avenue First Store

Time Avenue proudly marked a significant milestone with the grand opening of its inaugural store on 1st February 1998. Located at a prestigious address, the event celebrated exquisite timepieces and set a new standard in horological excellence. Since then, Time Avenue has been synonymous with sophistication and craftsmanship, catering to discerning clientele with unparalleled dedication.

2000

Audemars Piguet Event

In the early 2000s, Time Avenue, a premier luxury watch retailer, introduced Audemars Piguet to India with an unforgettable event that set a new standard in elegance and sophistication. Held amidst the vibrant energy of Mumbai, the event featured esteemed Bollywood stars Raveena Tandon and Bobby Deol as ambassadors and chief guests. The event marked a pivotal moment as Audemars Piguet's legacy of horological excellence was introduced to the discerning clientele of India, setting a new benchmark in the realm of haute horlogerie.

Panerai Event

Panerai's first-ever event hosted by Time Avenue in the country made waves with its debut, showcasing the brand's iconic timepieces amidst a backdrop of luxury and style. The event, a significant milestone for watch aficionados, was honored by the presence of cricket stalwart Azharuddin. His attendance added a touch of sportsmanship and prestige, aligning perfectly with Panerai's ethos of precision and excellence.

2001

Bucherer Event

The Bucherer event on July 14th, 2001 was a landmark occasion as it marked the first-ever Bucherer event in India, featuring the debut of the country's inaugural watch fashion show. This event, hosted by Time Avenue as the exclusive retailer of Bucherer, positioned us as pioneers in advancing the luxury watch industry in India. It showcased the latest in horlogerie and set a new benchmark for elegance and innovation in timepieces. By introducing Bucherer to the Indian market through a sophisticated fashion show, we not only celebrated craftsmanship but also established a significant milestone in the country's growing affinity for luxury watches.

2001

Omega Event

In 2001, Time Avenue hosted a memorable event featuring Omega, spotlighting the iconic "Moonwatch" famously worn by Eugene Cernan, the last man to walk on the moon. Mrs. Jamal Rajan believes Omega's legacy is rooted in "Om," symbolizing its enduring dedication to precision and innovation in horology. This event not only celebrated the historic connection of the Moonwatch with space exploration but also underscored Omega's leadership in luxury timepieces.

2001

Longines Event

On December 9th, 2001, Time Avenue proudly hosted a prestigious event in collaboration with Longines, featuring the inauguration by Aishwarya Rai, the esteemed brand ambassador. This event marked a significant moment in the luxury watch industry, highlighting Longines' timeless elegance and precision craftsmanship. Aishwarya Rai's presence added glamour and prestige to the occasion, emphasizing Longines' commitment to beauty, tradition, and innovation in horology.It underscored Time Avenue's role in bringing globally renowned brands to discerning watch enthusiasts, setting new standards of sophistication and style in the Indian market.

2015

Time Avenue Haute Horlogerie (TAHH) Event

The Time Avenue Haute Horlogerie (TAHH) event in 2015 stands as the largest luxury watch showcase in the country to date, featuring an impressive array of timepieces valued at 300 to 400 crore rupees. This unparalleled gathering brought together world-renowned Swiss brands such as Audemars Piguet, Lange & Söhne, Roger Dubuis, Panerai, Bvlgari, Blancpain, Breguet, Chopard, Baume & Mercier, among others, creating an immersive Swiss market ambiance within the event that took place at St.Regis, Bandra. TAHH not only celebrated the pinnacle of horological craftsmanship but also provided enthusiasts and collectors with a rare opportunity to experience the finest in Swiss watchmaking excellence. The event's scale and caliber underscored Time Avenue's leadership in curating exceptional luxury watches, setting a new benchmark for sophistication and exclusivity in the Indian luxury watch sector.

2019

Bvlgari Event

In 2019, Amrita Arora unveiled a new collection of Bvlgari watches at an exclusive event hosted by Time Avenue. This glamorous occasion showcased the latest designs from the renowned Italian luxury brand, highlighting Bvlgari's innovative craftsmanship and timeless elegance. The event underscored Time Avenue's commitment to curating high-profile launches and reinforced its position as a leading curator of luxury watch events.

2019

Franck Muller Event

In 2019, Time Avenue proudly hosted a prestigious event at Palladium featuring Ranveer Singh as the charismatic brand ambassador for Franck Muller.

2019

Hublot Event

Hublot, as the official watch brand of the ICC Cricket World Cup 2019, unveiled the Classic Fusion Chronograph ICC Cricket World Cup 2019 England & Wales watch. This second cricket-themed timepiece followed the limited series created for the 2015 tournament. The launch event was held at Time Avenue boutique in Bandra, attended by cricket star Rohit Sharma alongside Hublot's Director Viraal Rajan and India Marketing Head Ashok Goel. The occasion celebrated Hublot's fusion of sports and horological innovation, highlighting the brand's commitment to commemorating prestigious sporting events with exclusive timepieces.

2019

Luxury Lifestyle Weekend (LLW'19)

In 2019, Time Avenue took center stage during the 3rd year of Luxury Lifestyle Weekend (LLW), held at Mumbai's prestigious Jio World Centre in BKC. The event spanned three days and attracted distinguished guests including Shankar Mahadevan and Sajid Nadiadwala. Time Avenue showcased its latest offerings, embodying elegance and style synonymous with the brand, amidst the glamour and opulence of this celebrated gathering. 

2021

Football Event

In 2021, Time Avenue hosted a series of thrilling football matches, including a standout game where the Time Avenue FC team triumphed over Mumbai Spartans FC. This victory highlighted the team's competitive spirit and added an exciting chapter to Time Avenue's sporting events. The matches underscored Time Avenue's dedication to blending high-profile sports with luxury experiences.

2022

Blancpain Event

In 2022, Time Avenue proudly hosted two exclusive events in collaboration with Blancpain, showcasing the epitome of luxury timepieces. These prestigious gatherings featured renowned personalities such as the charismatic Mandira Bedi, alongside other distinguished guests. Each event was a celebration of craftsmanship and elegance, highlighting Blancpain's rich heritage and innovative spirit in the world of haute horlogerie.

2022

Women’s Day Event

In 2022, Time Avenue hosted a memorable Women's Day event, honoring and celebrating women in style. The event, featured a range of activities and special moments designed to highlight the strength, elegance, and achievements of women. Guests were treated to inspiring talks, fashion showcases, and interactive sessions that underscored Time Avenue's commitment to empowering women through fashion and community engagement.

2023

L’EPEE Event

In 2023, an exclusive event hosted by L'Epee showcased the innovative creations of Mr. Arnold Nicolas at the luxurious Hakkasan Hotel. Known for crafting intricate table clock and timepiece masterpieces, Mr. Arnold Nicolas's presence underscored L'Epee's commitment to precision and artistry in horology. 

2024

Luxury Lifestyle Weekend (LLW'24)

In 2024, Time Avenue took center stage at the 4th year of Luxury Lifestyle Weekend (LLW) hosted at Mumbai's prestigious Jio World Centre in BKC. This three-day extravaganza showcased Time Avenue's unparalleled expertise in curating luxury experiences, featuring an expansive exhibition that dominated the event space. As the primary focus of LLW, Time Avenue presented a distinguished collection of luxury timepieces from renowned brands, offering attendees a glimpse into the world of haute horlogerie. This exclusive event showcased a fusion of prestigious brands, including alongside top-tier luxury automobiles and high-fashion couture.

2024

HYT Event

In 2024, Time Avenue hosted an exclusive event showcasing HYT's innovative timepieces, with Mr. Vahe Vartzbed, HYT's General Manager, at the helm. The event, held in a prestigious location, was graced by the presence of celebrity hairdresser Hakim Alim.

2024

Time Avenue Flagship Store

Time Avenue was delighted to announce the successful opening of its newest store in 2024. This expansion marked another milestone for the brand, bringing its signature blend of elegance and style to a vibrant new location. Customers were welcomed with the same exceptional service and curated selection that Time Avenue is renowned for.

Celebrity clients

For over two decades we at Time Avenue, are proud to cater to an exclusive clientele that includes the most celebrated stars from Bollywood and the cricketing world. Our exquisite collection of timepieces has adorned the wrists of legendary actors, actresses, and cricket icons, reflecting their impeccable taste and style. Join the ranks of these luminaries and discover the luxury, precision, and elegance that have made Time Avenue the preferred choice of the stars.

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