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A Longines gold watch brings together two things buyers love, Swiss watchmaking and the warm glow of gold. Longines has made watches in Saint-Imier, Switzerland, since 1832. Its gold pieces look dressy without feeling loud, which makes them a natural first luxury watch.
At Time Avenue, a team with 27+ years of experience explains gold types, tones and sizes in simple terms. Message the boutique on WhatsApp between 11 AM and 7 PM for a relaxed, no-pressure conversation.
Longines works gold into its watches in three different ways. Some pieces use solid gold, while others pair gold with steel for daily strength. Here is how the three types differ, explained simply.
Solid 18K gold is made of 75% pure gold, mixed with other metals for strength. Longines keeps it for a few special pieces, such as some Mini DolceVita watches. These feel richer and heavier on the wrist and hold the most precious metal value.
Many two-tone Longines watches carry a thick layer of real 18K gold over a steel base. Longines calls this gold cap 200, because the gold layer is 200 microns thick. You get real gold on the surface with the toughness of steel underneath.
PVD is a thin gold-coloured coating bonded to steel through a special process. Longines uses it on some Conquest and Flagship models to give a gold look at a gentler price. It suits buyers who want the colour of gold for regular daily wear.
Gold type | What it is | Where you see it | How it wears |
Solid 18K gold | 75% pure gold throughout | Mini DolceVita in rose gold | Can be polished and refreshed |
18K gold cap 200 | Thick real gold layer over steel | Master Collection, Conquest, Elegant Collection, PrimaLuna | Holds up well to wear |
Gold PVD | Thin gold-toned coating on steel | Conquest, Flagship two-tone models | Edges can wear with heavy use |
Gold watches from Longines come in two main shades, warm rose gold and classic yellow gold. The right tone depends on your skin, your wardrobe and the jewellery you already wear. Here is what sets the two shades apart.
A Longines rose gold watch gets its soft pink glow from a touch of copper in the gold. It looks gentle and modern, and pairs beautifully with white mother-of-pearl dials. The shade sits naturally on warm skin and suits both Indian formal wear and business suits.
Yellow gold is the traditional gold colour most people picture first. It gives a bold, classic look, especially against white or cream dials. Buyers who already wear yellow gold jewellery often match their watch to it.
Longines offers gold across six collections, and they have very different personalities. Some lean dressy, some suit daily wear, and one even shows the moon. Here is the story and style behind the gold collections.
Longines launched the Master Collection in 2005 to celebrate classic, traditional watchmaking. The gold versions pair steel with rose or yellow gold, often around a softly textured silver dial. It is a quiet, grown-up watch that works at the office and at weddings alike.
The DolceVita takes its name from the Italian phrase for “the sweet life”. Its rectangular case draws on the Art Deco style of the 1920s and 1930s. The petite Mini DolceVita also comes in solid 18K rose gold for a more precious look.
True to its name, the Elegant Collection is all about slim, graceful dress watches. The gold versions combine rose gold with shimmering mother-of-pearl dials, some set with diamonds. They sit close to the wrist and slip easily under a shirt cuff.
Longines first introduced the Conquest name in 1954, and today it is the brand’s go-to daily watch. The gold versions add yellow gold to the bezel and bracelet while staying strong for daily use. It suits buyers who plan to wear their gold watch to work and beyond.
The name PrimaLuna means “first moon” in Italian, and the collection was designed with women in mind. Some models include a moonphase, a small window that shows the moon’s shape in the night sky. The rounded case and gold details give it a soft, romantic feel.
Prices for Longines gold models vary quite a lot across the range. The type of gold, the size of the case and any diamonds make the biggest difference. Here is how pricing works and what to expect. The Longines gold watch price rises with the amount of real gold in the watch. Gold-toned PVD models sit at the lower end, gold-capped models in the middle, and solid gold at the top.
The Longines gold watch price for the models below sits between ₹1,91,000 and ₹3,86,000, including GST. These figures are a guide, so please confirm the current price with the boutique team.
Model | Price at Time Avenue |
₹1,91,000 | |
₹3,34,000 | |
₹3,46,000 | |
₹3,46,000 | |
₹3,86,000 | |
₹3,86,000 |
Buying gold is a big decision, so where you buy matters as much as what you buy. An authorised boutique protects your warranty, your watch’s authenticity and your peace of mind. Here is why buyers trust Time Avenue.
Time Avenue has run its Bandra West luxury watch store since 1st February 1998. As an official authorised Longines dealer, it supplies original watches with the official Longines international manufacturer warranty.
The boutique represents 15 authorised Swiss watch brands, so you can compare Longines with other Swiss names in one visit. There is no grey-market or parallel-import risk on any watch the team sells.
Buying here feels like talking to a knowledgeable friend, not a salesperson. The team explains gold, size and style in plain language, in person or on WhatsApp.
Time Avenue is an official authorised Longines dealer in Bandra West, Mumbai. Your new watch comes with the official Longines international manufacturer warranty and free home delivery across India. Visit the boutique at 189 Turner Road to try gold pieces on your wrist.
The team is available in person or on WhatsApp at +91 98196 73127, between 11 AM and 7 PM. Ask about other Longines collections too, including the PrimaLuna and Master Collection.
Yes, though Longines uses real gold in three ways. A few models are solid 18K gold, and many have thick gold over steel. Other models use a gold-toned coating instead.
At Time Avenue, listed gold models currently sit between ₹1,91,000 and ₹3,86,000, including GST. Prices for solid gold and diamond-set references can be confirmed with the boutique team.
The Conquest is a strong daily option, with gold-capped steel made for regular use. The Master Collection also works daily if you prefer a classic, dressier style.
For most first-time luxury buyers, it is a sound and satisfying purchase. You get Swiss watchmaking, real gold detailing and a brand history going back to 1832.
It means the gold parts carry a layer of real 18K gold, 200 microns thick, over steel. This layer is far thicker than ordinary gold plating, so it lasts longer.
Prices change with the amount of real gold used. Gold-toned coatings cost less, gold-capped steel sits in the middle, and solid 18K gold or diamond settings cost the most.
Yes, Longines makes many ladies’ gold models in slim sizes between 25.5mm and 34mm. The Elegant, DolceVita and PrimaLuna collections offer soft dials, diamonds and graceful shapes for women.
Most men prefer two-tone models where gold sits on the bezel, crown or bracelet links. The Master Collection and Conquest offer this balanced look in classic and day-to-day styles.
Time Avenue in Bandra West is an official authorised Longines dealer in Mumbai. Buying from an authorised boutique gives you an original watch with the official Longines manufacturer warranty.
Yes, when you buy from an authorised Longines dealer like Time Avenue in Mumbai. Your watch comes with the official Longines international manufacturer warranty, and listed prices include GST.
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