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January 22, 2025
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FIRST EVER TUDOR EVENT IN INDIA HOSTED BY TIME AVENUE

Time Avenue recently hosted India’s first-ever Tudor collectors’ meet at its luxurious lounge in Mumbai, marking a milestone for both the boutique and the iconic Swiss watch brand. Celebrating its 26th anniversary, Time Avenue has unveiled a new, expansive location at 78 Turner Road, Bandra West, nearly three times larger than its previous space, offering an elevated shopping experience for watch enthusiasts.

The exclusive event, organized by owners Viraal and Nikki Rajan, transformed the Time Avenue lounge into a striking red-and-black Tudor-themed setting, reflecting the brand’s bold identity. Distinguished Tudor representatives Alexandre Tabary-Devisme, General Manager, and Roland Enderli, Sales Director, engaged with collectors, with Roland offering insights into Tudor’s philosophy and future direction.

Showcased Tudor Collections

Tudor Black Bay: The Black Bay collection, known for its vintage-inspired design, pays homage to Tudor’s rich diving heritage. Equipped with Tudor’s in-house movements, these watches blend timeless aesthetics with modern functionality, making them a favourite among collectors and adventurers. The Black Bay symbolises Tudor’s enduring craftsmanship with its distinctive snowflake hands and robust performance.

Tudor Pelagos: Designed for professional divers, the Pelagos collection exemplifies rugged sophistication. With a titanium case, helium escape valve, and exceptional water resistance up to 500 meters, the Pelagos is engineered for extreme underwater adventures. Its minimalist yet highly functional design highlights Tudor’s commitment to technical excellence.

Tudor Royal: The Royal collection combines elegance with sportiness, featuring integrated bracelets and notched bezels. With automatic movements and day-date complications, these timepieces cater to those seeking versatility and sophistication in their everyday wear. The Royal’s refined aesthetics and impeccable craftsmanship underscore Tudor’s mastery of design and innovation.

Tudor 1926: This Tudor collection is named after the year Tudor was founded. This collection highlights the timeless flow and meticulous attention to detail that defines the ethos of the Tudor brand. The Tudor 1926 boasts a beautiful collection for both men and women who appreciate seamless elegance and clean designs.

Celebrities in Attendance

The event also drew the attention of several prominent celebrities and influencers from the entertainment and fashion industry. Their presence added a touch of glamour to the evening, further cementing the significance of this milestone for both Tudor and Time Avenue. The star-studded affair showcased the brand’s broad appeal and ability to resonate with diverse audiences.  

Among the distinguished representatives from the brand were Alexandre Tabary-Devisme, General Manager of Tudor Watches, and Roland Enderli, Sales Director of Tudor, both of whom engaged with collectors throughout the evening. Roland captivated the audience with his deep insights into Tudor’s philosophy, highlighting the brand’s remarkable journey and giving a glimpse into the future, sparking excitement among the guests.

Tudor’s rich history, marked by adventure, innovation, and craftsmanship, has made it a beloved name in the watch world. From the iconic Black Bay collection to the ruggedly elegant Pelagos, Tudor watches perfectly balance heritage and modernity.

Conclusion

This landmark gathering reinforced Time Avenue’s role as a leader in India’s luxury watch scene, uniting enthusiasts to celebrate craftsmanship, heritage, and the thriving watch community. By hosting India’s first Tudor collectors’ meet, Time Avenue has set a new benchmark for luxury events in the country. As Tudor continues to inspire watch lovers with its blend of tradition and innovation, Time Avenue’s legacy as a premier destination for horology enthusiasts grows stronger.

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